3 home trends that should frighten the furniture industry
- Great rooms remain high priorities and the kitchen island is growing. “The kitchen Island has become the social space in the home. It’s where people hang out,” McCune said. Some homes now have double islands, a work island and a social island. Remember when that was the kitchen or dining room table? As importantly, islands are growing larger and encompass seating on both sides. That’s not great news if you’re in the table and chair business.
- Master baths are growing in size and becoming more spa-like. In many cases this space now nearly matches the bedroom in square footage. Correspondingly, master closets have become the big new area of spending, again cutting into the square footage of the bedroom. Where do dressers and armoires go in that configuration? Are they even needed in homes where master closets replace the need for free-standing furniture? Is tomorrow’s bedroom suite a bed and two nightstands?
- Traditional living rooms are getting squeezed by other social areas; outdoor living spaces, expanded kitchens, even wine rooms. “The living room still exists, it’s just not called the living room,” said McCune. “Increasingly we’re seeing them positioned as hearth rooms. They’re much smaller in scale and very intimate.” Where do overstuffed recliners and large sectional pits fit in this scenario? We’ve talked about scale as an urban or Millennial phenomenon but this finding suggests a much more extensive rethink about furniture scale and configuration.
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